The CSID leadership team defines strategic plans for our organization, ensuring that we provide superior business-to-business identity protection services and fraud detection solutions.
Our Leadership Team

Scott Cruickshank, CEO
Scott Cruickshank is CEO of CSID and has more than 20 years of experience in the financial services and technology industries. Cruickshank leads the effort to grow demand from global businesses for identity protection and fraud detection technologies that can protect their customers based in the U.S. and worldwide.
Prior to joining CSID, he served as board director, president and COO at CyberSource Corporation (NASDAQ: CYBS) prior to its acquisition by Visa (NYSE: V) in July of 2010, a global provider of online payment solutions that streamline fraud management and simplify payment security. Cruickshank lead the firm’s global sales, marketing and customer support functions. Before CyberSource, Cruickshank was president and COO of Qsent, and prior to that, he served as chief sales and marketing officer at Chase Paymentech where he led sales, customer care, marketing and service operations functions. Cruickshank was senior vice president of First Data Merchant Services and managing partner of Bank One Payment Services (BOPS), prior to BOPS merger with Chase Paymentech in 1999. He also serves on the board of directors of London-based Skrill Holdings, and holds a bachelor’s degree in Business Administration from the University of Nebraska-Kearney.

Joe Ross, President
Joe Ross is President and Co-Founder of CSID, with more than 15 years of experience in managing and directing corporate operations on an international level. Ross is responsible for all aspects of global operations, sales, marketing and client services for the company.
Ross is widely recognized as an identity protection industry leader and is a frequent speaker and contributor for industry events and publications.
Before joining CSID, Ross served as president of Grande Communications. Under Ross’s leadership the company grew to more than 900 employees and approximately $190 million in revenue over five years.
Ross is a member of Young President’s Organization, and also serves on the board of LifeWorks, an Austin based non-profit organization focused on providing assistance to homeless youth.

Amanda Nevins, CFO
As CSID’s CFO, Nevins directs planning, implementing, managing and controlling all financial-related activities of the company.
Nevins has 20 years of experience in a variety of executive finance and accounting leadership positions. Prior to CSID, she was previously the Chief Financial Officer – U.S. group of Rackspace, where she led the finance functions for several corporate and division groups. Prior to Rackspace, Nevins spent almost four years with Zappos.com in a variety of roles, most recently as the Chief Accounting Officer and Vice President of Finance. At Zappos.com she was responsible for growing and managing the Accounting, Tax, Accounts Payable, Accounts Receivable, Treasury, Logistics, and Financial Planning & Analysis, as well as all SEC reporting. In addition, Amanda completed the due diligence and assisted in the landmark sale of Zappos.com to Amazon.com in 2009 for more than one billion dollars.
Previous to Zappos.com, Nevins was in a variety of senior leadership roles with GSI Commerce, Inc., exiting as the Vice President, Treasurer & Corporate Controller in 2006. GSI Commerce, Inc. is an e-commerce solutions provider for retailers, manufacturers, entertainment companies and sports organizations (GSI Commerce was acquired earlier this year by EBay for $2.4B). She was responsible for managing the Accounting, Treasury, SEC Reporting, Inventory Control and Financial Systems for the company.
Nevins is a highly regarded Finance professional, and is listed in the 2009 Treasury and Risks 100 Most Influential People in Finance. She holds a Bachelor of Science in Business Administration from the University of Southern California.
Kent Bloomstrand, CTO
As CTO, Kent Bloomstrand drives the technical direction of the company leading our technology teams, including engineering and development.
Bloomstrand has extensive experience as a technology leader and most recently worked as the Vice President of the Customer Experience Management product unit at OpenText, where he was responsible for the product strategy and development of the company’s integrated web products.
Prior to OpenText, he held the VP of Engineering and Software Development Manager positions at Vignette Corporation, leading the R&D teams that built and shipped all products for the company. Bloomstrand also worked at IBM as a software engineer and at Oracle overseeing the technical development and service teams.
Bloomstrand graduated from Rice University and hold a bachelor’s degree in Computer Science.

John Menchaca, SVP and General Counsel
John Menchaca serves as Senior Vice President, general counsel and secretary of CSID, with responsibility for all legal activities at the company.
Prior to joining CSID in April 2010, Menchaca was a partner at Winstead PC in Austin, TX, where his primary areas of practice were securities and corporate finance, with an emphasis on venture capital and private equity transactions, mergers and acquisitions, and general corporate and technology matters. He has extensive experience representing venture capital and private equity firms, emerging growth companies and entrepreneurs in connection with equity and debt financings, mergers and acquisitions, public and private securities offerings, joint venture transactions and general corporate law and licensing matters.
Menchaca is a graduate of the University of Texas at Austin (B.A. in Government) and Oklahoma City University School of Law (J.D.), where he graduated magna cum laude and served as an editor of the Law Review. He is a member of the Texas Bar and the American Bar Association.
